VAGINA, VAGINA, VAGINA!!! Everyone should be comfortable saying this word. Unfortunately, 77% of woman struggling with symptoms of urogenital atrophy (a.k.a. Genitourinary Syndrome of Menopause) are reluctant to discuss their symptoms with their doctor because they think ‘it’ is a taboo topic.  Women are often embarrassed to report their experience to their doctor believing their symptoms will “clear up” on their own.  And, to make matters worse only 7% of healthcare practitioners are initiating the conversation about urogenital health. This reluctance to talk about ‘it’ is a major barrier that often prevents woman from accessing safe and effective treatments.  So,